Some of the headline points from the research findings were as follows:
- Lack of resources to cover stories is growing concern. Apart from one or two examples sucha s the Financial Times and even they are seeking to strengthen their reporting team; there is a growing concern about the time, training and skill of journalists to fully cover stories. An interesting comment from a journalist from The Banker magazine present was the complexity and breadth of the linkeages in financial markets which had grown up in recent years was not understood or perceived by regulators and was in turn a major exercise for journalists to follow.
- A Social Compact. Journalists in most major markets have a privileged position in the eyes of the law, but should these be strengthened further. Damian Tambini the author of the report highlighted whether the Freedom of Information Act should be extended to areas at the moment excluded due to "commercial sensitivity".
- The role of financial PR has had a negative impact on communication flows with senior management increasingly unavailable to be interviewed by financial journalists. This is an aspect of the research programme which I intend to bring to the attention of the UK Chartered Institute of Public Relations as it is an aspect which I think the industry needs to address as part of the wider reflection on "how do we go from here in financial markets". In some respects the financial PR industry is operating a mode of PR very much based on command and control of information flows which is now outdated and other parts of the PR industry are starting to move towards a more conversational and collaborative approach. But it is concerning that potentially the defensiveness of the financial PR teams hindered the free flow of information and added to the overall lack of transparency in financial markets.